Understanding Sustainability Series

When the Sustainability team approached me to create a series on sustainability, I was excited to work on a project so impactful and gratifying.

The SMEs, stakeholders and I decided to split the content into three parts, and we wanted to release the series to a global-facing audience.

I started this project by gathering and analyzing information and assets and designing the storyboard and script for the series. While in development, I collaborated with the localization vendor and rallied resources and expertise to meet stringent deadlines. My role expanded to encompass project management, steering the course through several iterative development cycles with valuable stakeholder input. The team then took the series through rigorous testing within dentsu's sandbox Learning Management System (LMS), a crucial step preceding the multilingual production rollout.

Our goal was to create an environment where learners felt galvanized to acknowledge the gravity of sustainability issues while also feeling empowered to translate awareness into tangible action.

Our efforts culminated with resounding acclaim from the Sustainability team. A testament to the collaborative synergy that fueled its creation, the series was embraced and endorsed by the organization on a global scale.